The buying decisions of the rich mean much more in the fight against climate change than those of most people.
Ilona Otto and her colleagues at the Potsdam Institute for Climate Impact Research estimated that the typical “super-rich” household of two people (which they defined as having net assets of more than $1 million, excluding their main home) has a carbon footprint of 129 tons of CO2 a year. That’s around 65 tons of CO2 a year per person, which is over 10 times the global average.
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Otto noted that because the sample in the study was small, the numbers are illustrative. “Probably our estimates are even lower than the true emissions of millionaires,” she said.
“Regarding their own lifestyle choices, the rich can change a lot,” said Otto. “For instance, putting solar panels on the roofs of their houses. They can also afford electric cars and the best would be if they avoided flying.”
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