The new site manager for the Historic Latta Plantation in North Carolina clearly didn’t understand his Juneteenth assignment. With one event, Ian Campbell, who is Black, proved the problem with ignoring historical accuracy in education. It’s also a reminder about why maybe plantation tourism should not exist.

The now-deleted event included an evening with the newly homeless “Massa” recounting his experiences. Appearing sympathetic to the former slave owner and his employees, an advertisement for the event also highlighted the newly unemployed overseer.

In a rambling post on the plantation’s homepage, Campbell refused to apologize for the event and the promotion in a rambling post on Latta’s homepage. Blaming “yellow journalism” and online outrage, Campbell insists he is committed to educating people and pointed to the ruin of a free event.

The response is riddled with inconsistencies with Campbell insisting white supremacy will not be a part of his work, while also claiming that it is “pointless” to tell the story of newly freed Black people without telling the stories of former slave owners and overseers.

He continued to disparage and distort the legacy of newly freed Black people.

“Those formerly enslaved are now freedmen and have taken over the massa’s house, the house they toiled in seven days a week or in many cases on other plantations even built. They are now living high on the hog, bottom rail on top massa,” wrote Campbell.

Latta Plantation, Huntersville, North Carolina

Source: Buyenlarge / Getty

Whether Campbell realizes it or not, his approach does more harm than good and upholds white supremacy. The entire premise of the event was a huge fail, and not grounded in actual history.

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Having lives intertwined with their oppressors does not mean that “Massa” and his overseer need to be positioned as central figures in a Juneteenth celebration. To cast white owners and overseers as refugees or the victims of an economic downturn is disrespectful and racist.

Black or white, the impact is still the same. It really doesn’t matter what event Campbell thought he was doing. And this event allegedly flew under everyone’s radar, which raises other questions about programming at Latta, including the Civil War soldier summer camp.

Drawing unwanted scrutiny to itself, the North Carolina “living history” farm could lose support from Mecklenburg County and the city of Huntersville. Local news reported both the city and Mecklenburg County were “reviewing their ties” to Latta Plantation.

In a statement, the county stated its commitment to diversity and said it had a zero-tolerance policy toward programs that do not embrace equity and diversity.

Charlotte Mayor Vi Lyles said in a statement that the Latta Plantation should have “known better.” From Campbell’s statement, it doesn’t seem like he nor the plantation has a clue about what it means to represent the lives of enslaved Black people or how to commemorate their freedom.

A description of the Civil War Soldier’s Life program on the plantation’s website says the program is “taken from a viewpoint that neither favors nor discredits, this program discusses the political, social, and military aspects of this tragic conflict.”

Source: ‘Massa’? Plantation’s Black Overseer Refuses To Apologize For Juneteenth Debacle