Black Enterprise Founder and Publisher Earl G. Graves, Sr., the quintessential entrepreneur who created a vehicle of information and advocacy that has inspired four generations of African Americans to build wealth through entrepreneurship, career advancement and money management, has died. According to his son, Black Enterprise CEO Earl “Butch” Graves Jr., he passed away quietly at 9:22 p.m. on April 6, after a long battle with Alzheimer’s. Graves was 85.
Graves was widely considered to be the ultimate champion of black business, launching Black Enterprise in 1970 to not only chronicle the rise of African American entrepreneurs, but also provide the tools for African Americans to succeed in the business mainstream and “achieve their measure of the American dream.”
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In his award-winning, now classic, business bestseller, How To Succeed In Business Without Being White, Graves stated his life-defining purpose for founding Black Enterprise in simple, direct terms: “The time was ripe for a magazine devoted to economic development in the African American community. The publication was committed to the task of educating, inspiring and uplifting its readers. My goal was to show them how to thrive professionally, economically and as proactive, empowered citizens.”
Driven by that mission, Graves became a trailblazing entrepreneur in his own right, building Black Enterprise from a single-magazine publishing company 50 years ago, to a diversified multimedia business spreading the message of financial empowerment to more than 6 million African Americans through print, digital, broadcast and live-event platforms. As such, Black Enterprise was one of two companies that would appear on the BE 100s—the publication’s annual rankings of the nation’s largest black-owned businesses—each of its 47 years. At one point, Graves would operate two companies on the list, including Pepsi-Cola of Washington, DC, one of the nation’s largest soft-drink distributors owned by African Americans.
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